Comic-Con offers students of popular culture an amazing venue to study how culture is marketed to and practiced by its fans. Jordan Bennet (Radford University), Margaret Clarke (Lynchburg College), Anthony Dannar (Auburn University), Carlos Flores (Arizona State University), Abbie Keane (Hollins University), Matthew Lunga (Radford University), Amari Page (University of Southern California), Abigail Tenshaw (Radford University), and Alison Woody (Hollins University) present initial findings from a week-long ethnographic field study of the intersection of fan practice at the nexus of cultural marketing and fan culture that is Comic-Con 2018. Matthew J. Smith (Radford University) moderates.
Sunday July 22, 2018 2:30pm - 3:30pm PDT
Room 26AB
